Google Introduces Shopping Feature for Easier Price Checks
(Google’s New Feature Helps Users Compare s Across Retailers)
MOUNTAIN VIEW, Calif. – Google announced a new feature today designed to help shoppers quickly see prices for the same item across different online stores. This tool appears directly within Google Search results. Users find it simpler to spot the best available deal without visiting multiple websites.
The feature activates when people search for specific products. Google displays current prices from various retailers side-by-side. Shoppers see the listed price and the seller’s name clearly. This comparison happens instantly on the search results page.
Google gathers pricing information automatically from participating online stores. The system updates prices frequently. This ensures the information shoppers see is current and reliable. The display includes major retailers and smaller shops meeting Google’s criteria.
The goal is saving users time and money. Finding the lowest price often requires checking many sites. This new feature does that work automatically. Shoppers make informed decisions faster. They see all options in one place.
Retailers benefit also. Their listings gain increased visibility directly on Google Search. This drives potential customers to their online stores more efficiently. Google states participation is based on standard data-sharing agreements already common for product listings.
(Google’s New Feature Helps Users Compare s Across Retailers)
The rollout starts immediately for users in the United States. It applies to searches made on mobile devices and desktop computers. Google plans to expand the feature to more countries and product categories soon. The company emphasizes user privacy, noting no additional personal data is collected specifically for this price comparison tool.